Grow Your Service-Based Business With a Fractional CMO Partner Invested in Long-Term Results
Strategic Leadership. Aligned Execution. Sustainable Growth.
If you own a service-based business and are ready to grow with clarity and direction, our Fractional CMO Performance Partnership may be the right fit. We work with established service organizations across professional services, home services, automotive, financial, legal, consulting, and other expertise-driven businesses.
Instead of hiring a traditional agency or a full-time executive, you partner with Element 99 Web Services as your fractional Chief Marketing Officer. We provide strategic leadership, execution oversight, and performance accountability through a structure aligned to your business goals. Engagements are structured as either a predictable monthly investment or a performance-aligned profit participation model. In both cases, our team operates as an extension of your leadership team with a shared focus on long-term growth.
How Our Process Works
The Performance Partnership Program is built around alignment, accountability, and long-term value creation. Because we function as a fractional executive partner, we are selective about who we work with. Our process ensures that each engagement is structured for sustainable growth, operational readiness, and measurable outcomes.
By reviewing your business fundamentals, financials, operations, and growth objectives, we can determine where strategic leadership will have the greatest impact. This allows us to design a marketing and growth strategy that supports your business today while positioning it for scale.
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Apply
Tell us about your business, your services, your growth challenges, and where you want to go next.
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Review
Our team reviews your application and evaluates strategic fit, growth readiness, and potential areas of impact.
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Pre-Qualification & Due Diligence
For qualified applicants, we conduct a focused due diligence process that may include reviewing financial statements, operating structure, service mix, and internal workflows. This ensures alignment before moving forward.
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Approval & Launch
Once approved, we formalize the partnership and begin building a custom growth plan. This includes strategic positioning, demand generation, marketing systems, and sales enablement based on your business model.
Two Partnership Structures, One Goal: Growth
Our Fractional CMO Performance Partnership is designed to align incentives while giving you flexibility in how you invest in growth. Both options provide the same level of strategic leadership and execution oversight.
Option 1: Flat Monthly Fee
A predictable and structured engagement for businesses that prefer budget consistency and straightforward financial planning.
This option includes full fractional CMO services, including strategy development, marketing leadership, execution oversight, and ongoing optimization, delivered at an agreed monthly investment.
Ideal for organizations that want executive-level marketing leadership without the cost or commitment of a full-time hire.
Option 2: Profit Share
For qualified businesses, this structure reduces upfront financial burden by aligning compensation with performance.
Instead of a traditional monthly fee, Element 99 is compensated through a structured profit-share model, aligning our incentives directly with the company’s financial performance and long-term growth.
This creates clear alignment, where our strategy, leadership, and execution are focused on improving revenue and sustainable growth.
Monthly Profit = Gross Revenue – (Direct Costs + Essential Operating Expenses)
Important Notes:
- Participation is limited and subject to due diligence and approval by Element 99.
- Owner’s draws, dividends, and non-operational expenses are excluded from Essential Operating Expenses.
- Profit-share percentage and calculation methodology are defined based on business size, growth opportunity, and scope of services.
All terms are clearly documented prior to engagement.
A Long-Term Partnership
Regardless of structure, every engagement is designed as a long-term partnership focused on sustainable growth.
We operate as an extension of your leadership team, overseeing strategy, systems, and execution so you can stay focused on running and scaling the business with confidence.
Our team operates as an extension of your business, managing every aspect of your marketing plan so you can focus on running and scaling your company.
Who Should Apply
You may be a strong fit if:
- You operate an established service-based business with consistent revenue.
- You want executive-level marketing leadership without hiring a full-time CMO.
- You value data-driven strategy, accountability, and long-term planning.
- You are open to a partnership where incentives are aligned and results matter.