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Attention Business Owners: Google Retires Business.Site Websites

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What You Need to Know

A crucial update awaits for businesses with a web presence powered by Google Business Profiles! Google has announced the upcoming shutdown of Business.Site websites, those ending in “business.site” or “negocio.site”. Here’s what you need to know:

What’s changing?

  • March 1, 2024: Business.Site websites will be deactivated and visitors redirected to your associated Google Business Profile.
  • June 10, 2024: Redirections will stop, leading to “page not found” errors for your website.

Why is this happening?

Google is focusing on simplifying their offering and streamlining web creation for businesses. Their recent sale of Google Domains aligns with this strategy.

What should you do?

  • Update your Google Business Profile: Ensure your information is accurate and engaging, including social media links for extended reach.
  • Move to a new website: Create a website on a platform like WordPress, and update your Business Profile to link to it.
  • Contact us for help: If you need assistance building a new website or updating your online presence, we’re here to guide you.

Important points to remember:

  • Do: Update your Business Profile with a new website link before June 10th to avoid disruptions.
  • Do: Check for and update any external links pointing to your Business.Site website.
  • Don’t: Worry if you haven’t used a Business.Site website, these changes won’t affect you.

Embrace the opportunity!

Transitioning to a dedicated website offers:

  • Greater control and flexibility: Customize your site to reflect your brand and voice.
  • Enhanced SEO potential: Own your content and optimize it for better search engine visibility.
  • Long-term stability: Avoid relying on a platform subject to future changes.

We’re here to help!

Don’t hesitate to reach out to Element 99 Web Services. We can help you build a stunning, functional website that empowers your business online.